In fact, the CENTURY 21 brand is the only real estate firm in the history of the J.D. Power Customer Satisfaction Study to rank highest in all four segments for two consecutive years!
This is a huge accomplishment as it really drives home the fact that we are all about customer service and that we show how much we value our clients in every single interaction we have with them.
Continue reading to learn more about this incredible accolade and what it means for you as a prospective Pittsburgh home buyer or seller.
More Insight On Our Recent Customer Satisfaction Recognition
According to a recent article, Century 21 was ranked highest in customer satisfaction among real estate brokerages across all home buyer and home seller segments by the J.D. Power 2015 Home Buyer/Seller Satisfaction Study released recently.
Now in its eighth year, the study measures customer satisfaction with the nation’s largest real estate companies. This satisfaction is measured across four segments:
- First-time buyers
- Repeat buyers
- First-time sellers
- Repeat sellers.
The 2015 Home Buyer/Seller Satisfaction Study included 6,059 evaluations from 5,066 customers who bought or sold a home between March 2014 and April 2015.
Different factors are measured for evaluating both home seller and home buyer satisfaction.
Overall satisfaction is measured across four sectors of the home-buying experience: agent/salesperson; real estate office; closing process; and variety of additional services.
Meanwhile, in terms of the home selling experience, those same four factors are evaluated as well as a fifth factor: marketing.
Satisfaction is measured on a 1,000-point scale.
The study found that satisfaction tends to be significantly higher when real estate companies meet four key component areas that are related to communication. Those are: Receiving a timely response to questions and concerns; being informed at all important contact points; receiving follow-up communications after the close of the home; and being shown sales information for comparable properties.
And communication can really make a big difference!
For instance, among first-time buyers and sellers, satisfaction is 125 points higher among buyers and 107 points higher among sellers when they are kept informed, as opposed to when they are not (850 vs. 725 and 839 vs. 732, respectively).
Here are the areas where we came in first place on this recent study:
First-Time Home-Buyer Satisfaction Ranking
With a score of 832, we ranked highest for a second consecutive year and performed particularly well in the agent/salesperson and closing process factors.
Repeat Home-Buyer Satisfaction Ranking
With a score of 853, we ranked highest for a second consecutive year and performed particularly well in all four factors.
First-Time Home-Seller Satisfaction Ranking
With a score of 841, we ranked highest for a second consecutive year and performed particularly well in all five factors. Overall satisfaction among first-time home sellers is 827.
Repeat Home-Seller Satisfaction Ranking
With a score of 835, we ranked highest for a second consecutive year and performed particularly well in all five factors. Overall satisfaction among repeat home sellers is 814.
We’re Here to Help You Realize Your Pittsburgh Real Estate Dreams
While we’re so thrilled to have won this recent recognition, it’s really home buyers and home sellers who are the ultimate winners.
After all, you can now feel confident that when you work with us, you will receive incredibly good customer service, which will ultimately help you realize your own personal Pittsburgh real estate dreams.
Until next time,